According to new research from Auto Trader, the UK’s no 1 motoring website and magazine, 36-40 year olds were the most likely to have an accident, followed by those ages 31-35, dispelling the myth that young drivers are the worst on the roads.
However, anybody born in 1981 should be especially careful when on the road [...]

Motorists no longer consider the brand image, make/model or performance of a vehicle to be a top priority, with many motorists focusing on the cost of ownership when considering their next vehicle, according to new research from Auto Trader, the UK’s no 1 motoring website and magazine.
The decline in importance of brand value was underlined [...]

After successfully taking its advertising sales in-house in March 2008, Auto Trader, the UK’s no 1 motoring website and magazine, has seen a 35% growth in display advertising revenue for the first six months of 2008.  Auto Trader is forecasting further growth for the remainder of the financial year (March 2009).
Despite the credit crunch and [...]

Auto Trader, the UK’s no 1 motoring website and magazine, has launched its most advanced advertising package to date – Auto Trader Advantage.
Auto Trader Advantage will offer dealers two outstanding features including an exclusive wider audience and full technical data on all adverts.
As part of the Advantage package, Auto Trader has negotiated new, exclusive partnerships [...]

Trader Media Group, one of Europe’s largest specialist multi media groups and online media companies publishing almost 70 leading titles with associated websites including Auto Trader, the UK’s no 1 automotive website and magazine, has announced the winners of its Magazine Week competition for retailers.
The competition gave retailers the chance to create and photograph a [...]