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Owner Reviews

Our brands

Established in 1977, Auto Trader is the UK’s number one brand for buying and selling used cars. Trader Media Group has built on that customer trust and offers a huge variety of online and mobile opportunities for buying and selling the whole range of business and private vehicles. We operate nationally throughout the UK and have an international presence in Ireland.

Auto Trader

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The Auto Trader brand is nationally recognised as the UK's largest new cars and used car marketplace. The brand is offered to UK consumers across online, mobile and tablet platforms, and averages over 37.3 monthly digital visits (Omniture, year ended 1st April 2013).

As well as providing the largest range of used cars available anywhere and the first choice for UK motorists looking to sell their car privately, Auto Trader has evolved over the years to include supporting products and services such as insurance comparison, valuations, gap insurance, owner and expert reviews, and, as of March 2011, a unique end-to-end offering for the new car market.

Over 80% of vehicles listed, including the popular used Ford Focus are from independent dealers, car supermarkets and franchised dealers, whilst the remaining 20% are from private sellers, both of which combine to form a healthy and sustainable portfolio of stock.

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RAZSOR

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RAZSOR provides dealers with manageable car dealer marketing packages created specifically for the automotive industry.

Built upon extensive consumer, dealer and competitor research, RAZSOR websites help dealers sell more cars by generating and converting leads.

All of the cost-effective web-build packages offer simple, effective design aimed at increasing sales and boosting profitability through greater stock visibility across search engines and improved online conversion rates.

RAZSOR websites are powered by Auto Trader and work alongside the dealer's presence on autotrader.co.uk. This allows potential buyers to click through to the dealer site from the originating ad on Auto Trader, automatically seeing relevant content and ensuring that buyers obtain relevant information to increase lead generation.

2nd Byte

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Established in 1992, 2nd Byte combines an understanding of the used car market, car manufacturers and their dealers with detailed expertise in internet technologies and marketing practices. 2nd Byte provides a range of market leading, modular products and services including photographic support that engage the customer and help generate highly qualified and more profitable sales leads. A leading provider of quality used car marketing services to car manufacturers and their dealers, 2ndByte has over 2,200 franchised dealer customers, in addition to key manufacturer customers including Ford Retail Group, GM UK, Hyundai, Jaguar, Kia, Land Rover, Nissan, and Renault, as well as several key dealer groups. 2nd Byte was acquired by Trader Media Group in April 2006.

Autotrade-mail

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The UK's leading online real-time used car trading network is a business tool to assist dealers in the buying of retail stock and the underwriting & selling of their trade vehicles. With over 5,000 subscribers, this award-winning website typically has over 20,000 prime used cars for sale each month and generates over 350,000 stock alert emails direct to members every day!
Dealers gain access after a rigorous vetting process to ensure that they are established members of the motor trade (with around a third of dealers requesting a free trial turned away).
Autotrade-mail is the choice of the AM100 and its members include over 35% of the UK's franchised dealers.

The UK's leading online real-time used car trading network is a business tool to assist dealers in the buying of retail stock and the underwriting and selling of their trade vehicles. With over 5,000 subscribers, this award-winning website typically has over 20,000 prime used cars for sale each month and generates over 350,000 stock alert emails direct to members every day.

Dealers gain access after a rigorous vetting process to ensure that they are established members of the motor trade (with around a third of dealers requesting a free trial turned away).

Autotrade-mail is the choice of the AM100 and its members include over 35% of the UK's franchised dealers.

 

 

Bike Trader

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BikeTrader.co.uk offers a quick and easy way for people to buy and sell bikes in the UK.

The site carries over 23,000 new and used bikes, reaching c.750,000 visitors per month, and is available across both online and mobile platforms. A quick place ad process combined with a range of packages to suit your budget, which also includes a free package for bikes under £1000, means selling a bike has never been easier.

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Van Trader

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Reaching over 500,000 unique users and featuring 26,000 vans for sale, Van Trader has 1100 advertisers and 4.3 million adverts viewed monthly.

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Plant Trader

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Targeting the UK building, construction, waste and storage sectors, this dedicated brand reaches 70,000 specialists and serves 300,000 full-page ads.

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Truck Trader

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Reaching nearly three times the number of truck buyers, owner operators and traders than the nearest rival, Truck Trader has 125,000 unique visitors looking at 600,000 trucks each month.

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Motorhome and Caravan Trader

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Offering a quick and easy way for people to buy and sell motorhomes and caravans, these Trader brands reach up to 415,000 and 230,000 visitors a month*, respectively. With search figures hitting 1.7 million a month* across the two sites, Motorhome and Caravan Trader prides itself on being easy and affordable to use.

Motorhome Trader online

Caravan Trader online

*Peak season

Farmers Trader

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Farmers Trader unique user base has risen 56% year on year, reaching 150,000 buyers in March 2013. The fortnightly print title was a heavy weight in its market, however since transitioning online, user growth has driven fantastic response and is helping demonstrate value to our traditionally print minded customers.

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Top Marques

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Launched in 1994 as a magazine, Top Marques is now a fully digital brand. Following a re-launch of its website in January 2013, Top Marques now features more than 100,000 vehicles, providing an engaging and immersive digital showroom with the largest selection of luxury, performance and prestige vehicles for sale in the UK.

 

Carzone

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Carzone.ie is the No. 1 motoring website in Ireland attracting over 720,000 unique visitors a month who view over 100 million pages of used cars. Carzone has the biggest range of used cars on sale in the country from both franchise and independent dealers as well as from private sellers. Carzone is also the first motoring website in Ireland to go mobile - meaning Irish car buyers can now search for a used car through the Carzone iPhone App, iPad App or on the Carzone mobile website.

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Deltapoint

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Formed in 1999, Deltapoint supply market leading data and intelligence products to the automotive industry - manufacturers, retailers, contract hire and fleet operators and auction houses.

Deltapoint was acquired by Trader Media Group in June 2012. By combining forces, Deltapoint is able to offer both companies' customers unrivalled insight into used vehicle pricing, sourcing, disposal and appraisal decisions.

 

 

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Our Partners

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Auto Trader has evolved over the years to include supporting products and services such as Insurance comparison, Valuations, and Gap Insurance.  Here is a list of our current partners:

ALA Insurance Brokers
ALA Insurance Brokers have partnered with Auto Trader to provide GAP insurance solutions for our customers. GAP insurance can provide you with peace of mind that your investment is protected and with ALA they promise to beat your cheapest equivalent online quote.

CAP
Auto Trader have partnered with CAP to bring you accurate car valuations to help you sell your car and to help negotiate when buying a new car. CAP provide detailed car valuations showing differing values for selling through dealerships or through private sellers, as well as values dependant on the condition of the car.

Experian
Experian provide Auto Trader customers with a vehicle check to give reassurance when buying a new car. Experian's vehicle checks cover 26 different points to check your new car doesn't have a hidden past such as having outstanding finance or having been recorded stolen.

Car Loan 4U
Car Loan 4U are the UK's number one online car finance specialists and ensure Auto Trader customers can secure the right car finance to help purchase a new or used car at an affordable monthly rate, with an unrivalled choice of car finance solutions.

Regardless of your credit history, by providing just a few simple details Car Loan 4U can give customers a fast decision on loan applications, which can be underwritten, approved and paid in just one hour!

Comparethemarket.com
Compare The Market allows our customers to find the perfect car insurance through their panel of 400 leading car insurers. You can view car insurance quotes in minutes to renew your insurance on your current vehicle or to work out the cost of insurance for your new vehicle.

Reg Transfers.co.uk, New Reg, National Numbers
Auto Trader have partnered with Reg Transfers, New Reg and National Numbers to give our customers access to a wide range of private number plates. Private number plate prices can vary widely depending on what you want but with some of our partners you can even get 0% finance.

Warranty Direct
Auto Trader has teamed-up with Warranty Direct bringing you industry leading car warranties that can protect your peace of mind and your pocket. Warranty Direct's car warranty is available on most cars less than 10 years old and with fewer than 100,000 miles, and prices start from only £15 per month.

The Insurers
Auto Trader and The Insurers have partnered to provide our customers with van insurance, bike insurance, motorhome insurance and caravan insurance. The insurers promise to beat any equivalent online quote for van and bike insurance so you won't get cheaper insurance for your van or bike anywhere else.

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