South Africa
Auto Trader
The South African version of Auto Trader is published every week. Each issue has an average circulation of 28,520 and a readership of 329,000. It also includes inserts covering Top Marques and Truck Trader, with an average of 600 pages per issue featuring some 14,500 vehicles for sale.
The associate website, www.autotrader.co.za, is one of the country’s most popular online automotive destinations. On an average monthly basis autotrader.co.za attracts 228,015 unique users and delivers 8,499,223 page impressions, with some 16,000 vehicles offered for sale at any one time.
Commercial Trader
This fortnightly magazine, featuring commercial vehicles has a circulation of 8,000 and a readership of 24,000.
Auto Freeway
Published in a number of regional editions, this free sheet has gone from strength to strength in recent years. Regional editions are as follows:
- Auto Freeway Cape Town, published weekly, with a circulation of 30,000 and a readership of 90,000
- Auto Freeway Kwa-Zulu Natal, published weekly, with a circulation of 27,000 and a readership of 81,400
- Auto Freeway Johannesburg, published weekly, with a circulation of 20,000 and a readership of 60,000
- Auto Freeway Pretoria, published fortnightly, with a circulation of 20,000 and a readership of 60,000
