Dealer Services
Many dealers value the new services we’ve been introducing lately, harnessing the latest technology to meet the needs of the automotive trade.
Showroom Display System
This system allows dealers to showcase all their stock, even when based over multiple locations, on 42″ plasma screens, LCD or AV displays in real time. The system uses technology similar to television production companies to deliver highly professional results. Content can be customised to show data-driven marketing information including photos, video footage, dealer branding and more.
Point of Sale service
Effective sales literature is vital for success in automotive dealerships – but the costs and effort of production can be high for individual businesses. Our Point of Sale service addresses this need by producing stylish print-outs to any dealer’s design and branding showing all their latest stock in the best possible light. The results are designed for in-showroom displays, mail shots, door drops and other uses.
Stock Locator
Allowing dealers to promote their entire range of stock to potential online buyers, through an online search form much like Auto Trader’s. Online buyers can then search a dealer’s entire stock, interrogating it intelligently to find vehicles that match their specifications. Results in more productive enquiries to dealers and a better experience for customers.
Photo Agent
Auto Trader’s regional photo agent network of photographers supports the needs of dealers across the country. Besides the photography itself, our Photo Agent network allows for the upload of images and data and allows for on-site training and instant vehicle appraisals.
Trader Link
The dedicated website that puts Trade Buyers and Trade Sellers in direct contact with one another. Trader Link is accessed through Dealer Portal and the benefits include:
- An efficient way for dealers to obtain new stock
- Can allow dealers to dispose of unwanted part exchanges
- Gives dealers the option to sell to other dealers, whilst continuing to offer stock to private buyers
Trader Link takes stock from the top UK fleet organisations, together with contract and leasing companies and many others. Typically you’ll find 4,000 trade priced vehicles on the site on any given day, with over 8,000 alerts sent out to dealers each month about stock for sale.
