of UK consumers know who we are and what we do
of UK used car transactions involve cars on Auto Trader
of UK car dealers advertise on Auto Trader
We’ve always been good at connecting car sellers with the right buyers. But over the years, how we do this has altered beyond all recognition. That’s because consumer behaviours have changed. You might remember us as a magazine, but today we’re a digital business used by millions of people. As we’re the UK’s largest digital automotive marketplace, our data can help sellers really understand buyers. And that means we’re not just about classified ads — our services and support help automotive traders buy, sell, market and manage their stock successfully.